Alisha Miranda is a digital media strategist who helps CEOs, small business owners, media and technology brands develop their marketing and revenue opportunities. You can find her cited on HuffPo Business, Bit.ly, Bio.com, All Digitocracy, Fast Company, Time Out New York, AMEX OPEN Forum, PR Week and Mashable – to name a few. When not working on media campaigns, she writes food and travel stories that inspire young people to see the world. In the past years, she has managed her own digital consultancy, alishainthebiz, which oversaw content, marketing and community engagement campaigns for start-ups in food, travel, and lifestyle. This led to partnerships with Social Media Week, Skillshare and many others which led her to being hired as a contractor for select projects by Thrillist, 2U, Astrsk PR, Digital Undivided among others. She has also written for a strong list of companies as a contributing writer, such as Time Out New York, New York Times, and New York Observer.
Alisha Miranda spent about a decade in New York gaining experience in the digital space. She later moved to Philadelphia and started #RadGirlsInTech with Leah R. Kauffman, Director of Marketing and Communications at Red Spark. Their goal is to empower women working in the Philadelphia tech industry as well as help those looking for guidance in fields like coding, marketing, programming, content creation, and more. They have been able to connect technologists with digital creatives through their meetups throughout the city.
In this interview, Alisha Miranda ties in all the four C’s of Casual, Chic, Candid and Confident. She leads us through the various decisions she has made in her career and her passions in life, while talking about where she sees herself in the coming years. She ties that up with some great insight and advice for the millennials, start-ups and small businesses. Alisha manages to strike the magical balance of being both strong and endearing.