Connect with us

Business

Max Temkin On Cards Against Humanity

Published

on

Brent Knepper Cards Against Humanity
Photo by Brent Knepper for Cards Against Humanity

Hillary Trump Cards Against HumanityIf you have ever played the popular card game Cards Against Humanity, you are a horrible person. If you haven’t, prepare to die of laughter. To play, one person reads a question from a black card as everyone chooses the funniest white card from their hand to be chosen. It sounds simple, but with cards like “A big black dick.” and “Not giving a shit about the third world.”, you quickly realize that it is not a game for the weak.

During an exclusive interview with co founder Max Temkin, he tells us about business, Black Friday ideas, and doing things the Cards Against Humanity way. Best known for creating the game, he is also the cofounder of Blackbox, creator of Humans vs. ZombiesSecret Hitler, and Slap .45, and is on the National Finance Committee for Hillary for America. Though involved in politics, he does things a little differently, as you can see with America Votes with Cards Against Humanity. Like a true entrepreneur, the list of projects is endless. He describes himself as just a designer, but to think of him as just that would be foolish. Max Temkin is an inspiration for those aspiring to take their hobbies to the next level.

How did CAH get started?

I’ve talked about this extensively in other interviews, but basically, the co-creators of Cards Against Humanity have a long history of making games together, and Cards Against Humanity was the first good one we play-tested. We put it out for free and it gained a cult following. Then we did a Kickstarter.

What are your backgrounds?

I have a philosophy degree and I work on Democratic campaigns and elections. Some of the other Cards Against Humanity co-creators have backgrounds in economics, science, and advertising.

Why did you decide to create dick jokes instead of working in a different field?

It was mostly a happy accident! We all still have outside interests, though Cards Against Humanity is my biggest project now.

When was your a-Ha moment?

I’m not sure what that means! A time that sticks out in my memory that I knew Cards Against Humanity was pretty special was when I was play-testing it at college… I had a bunch of friends over in my dorm room, we were playing it and laughing, and more and more people kept coming over and joining. The laughter was contagious, and people kept coming in attracted by the spectacle. I saw that happen and I knew something special was going on.

How has sarcasm benefited your company?

Not sure how to answer this one. We always try to find something earnest or authentic to make a joke about, and something that makes us laugh.

What is your on-boarding process?

Is that like when you hire someone? We don’t have a lot of formal procedures. Trin is our events director and is kind of in charge of office morale, so she helps people find their place in the company.staff Cards Against Humanity

Describe your office culture.

We have a large open office that we built in Chicago, it’s a co-working space full of our friends… other designers, artists, musicians, podcasters, and weirdos from around the city.

What is the best way to respond to negative feedback?

I try not to get defensive and rush to defend myself… I usually take a moment to absorb the criticism, and then translate it into something constructive that I can act on. Sometimes people have constructive criticism that I can’t act on, and I just try to make sure that they’re heard.

Who are some influencers that you admire?

I truly hate thinking of people as “influencers,” thinking like that instrumentalizes all of the relationships in your life and makes them transactional. I don’t know that you can think about other people in terms of being an “influencer” or not, and still view them as honest and emotionally available to you.

What is the biggest lesson you learned since starting CAH?

It’s been very hard for me to delegate and give work to other people… even when they’re way better than me. Our design director Amy Schwartz is a much better designer than me, the best designer I’ve ever worked with, and I really look up to her. I know that she outshines me in every skill. But it’s still emotionally so difficult to give up the work.

How do you determine a good employee at CAH?

We look for kind, funny, and well-rounded people who are first good human beings and second good employees. We value a diversity of experience and viewpoint, and whether people have full, real lives outside of work.

What advice would you give to people trying to start their own business?

Every good business that you admire figured things out for themselves. They forged their own path and came up with their own way of doing things. Apple does things the Apple way. McDonald’s does things the McDonald’s way. Cards Against Humanity does things the Cards Against Humanity way. Reading business advice and blindly following what other people did didn’t get those companies anywhere, and it won’t get you anywhere either. To make a successful company or brand, you need to start from first principles and figure out your own way forward.

What advice can you give people new to crowdfunding?

Again the whole notion of “giving advice” on crowdfunding is kind of crazy to me. The whole point is to authentically figure out what you’re about and how to connect with other people. Some advice I like from Matthew Frederick’s 101 Things I Learned in Architecture School is that successful designers learn to make design decisions conditionally – that is, with the awareness that they may or may not work out as you continue toward a final solution.

Where do you see yourselves in 5 years?

Tough question – I have no idea if people will still be playing Cards Against Humanity or care about us at all in five years. For the last five years, I’ve had a personal goal of making one small Kickstarter project a year. Sometimes they’re really small and personal like my Maxistentialism zine. And sometimes they’re huge public projects like my new game Secret Hitler. But I’d like to think that I’ll still be doing that in a year.

12-days-of-holiday-bullshit

How did you come up with 12 Days of Holiday Bullshit?

We needed to come up with some way to market Cards Against Humanity during the holidays that was funny and still had integrity. The first year we did a holiday stunt, it was a pay-what-you-want pack and we made $70,000, which we donated to charity. We felt like the next year we needed to out-do that. The blind subscription, where you pay us and get a series of mystery gifts in the mail, was a nice escalation. We did that for three years and now we’re taking a break.

How often do you guys visit Hawaii 2?

I’ve never been! I hear from lots of people who have been to visit, and apparently it’s really nice during the summer.

What do you do with all the dumb ideas that people submit?

Mostly we use them as kind of raw brainstorming ideas… I don’t think we’ve ever gotten a crowd suggestion that went directly into the game.

What are some Black Friday ideas that didn’t make the cut?

We probably investigate a hundred ideas that don’t pan out to get to the one that works. The original idea was a $0.01-off coupon, but we ultimately rejected it because we felt that it was still a marketing deal. We always want to do something genuinely surprising and risky. This year’s is going to be a doozy.

How did you come up with the idea for The Bigger Blacker Box?

People asked us for a big box that held all the cards, and over my strong objections, we decided to give them what they wanted. This was the best product we could design that fit those needs.

A few Redditors mentioned that they want to send you beer. Has this happened? Have you received anything out of the ordinary?

We’ve gotten all kinds of crazy gifts and things from people. I love that people feel like they have a relationship with us and want to send us stuff, I think that’s a sign that we’re getting our message out there and our voice is coming through.

 

Jie writes about influencers and startups in various industries. She is a designer turned techie, and when she is not writing, you can find her in her workshop working on her next big project.

Continue Reading
Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Business

Tech Trends Changing The Way We Do Business

Published

on

tech trends

Whether you’re an established name in the business world or you’re just making your start, you ignore the march of technology at your own peril. For companies with even the smallest footprints, some of the tech trends emerging today may be life-changing. Here’s a brief tour.

Cleaner Materials, Packaging and Standards

With just a few stubborn exceptions, most folks in America and throughout the world agree: Life on Earth can’t continue if we keep squandering our resources. Developments in more energy-efficient production equipment save us cash money on our utility bills all the time and bring us ever-closer to true energy independence. The materials being pursued are lighter, stronger and cheaper base materials to make products more durable and inexpensive to manufacture. What about some of the other exciting opportunities in new packaging and packing materials? Besides looking potentially awesome, these outside-the-box ideas help us remove lots of the more harmful chemicals and plastics from our supply chains. This action will keep them out of the hands of our clients and customers — and out of the environment for good. Tech trends that include better technologies, plus social pressures, let us design less wasteful and more appealing products and packaging all the time to ultimately help raise our shared definition of excellence.

Crowdsourced Design and Troubleshooting

Maybe it was inevitable, but modern technology has given businesses something they just didn’t have in decades past: the opportunity to get their customers to do some of the work. We’ve all had to become citizen journalists, the needs and wants of our globalized world mean we’ve also had to become hobbyist creators in our own small ways. Plus, it’s just really fun to take part in the creation process! Kickstarter was the first company to take “democratized creation” — to borrow/turn/re-coin a phrase — mainstream, but that kind of crowdsourcing is just the tip of the iceberg. Current tech trends has made product creation a more social process from nearly top to bottom, letting brands from all types and sizes a chance to engage with their intended audience. This allows brands to gather valuable feedback about the development phase of product design. Engaging directly with the most creative minds in your audience also lets you iron out any kinks as they crop up and effectively “rev” a brand-new product for a more confident official rollout.

Direct-to-Consumer Delivery

Nobody likes the middleman. There are growing tech trends of brands working to engage directly with you through smartphone apps and push notifications. It’s also why we’re seeing more subscription-based and home delivery services pop up all the time. It took a tech giant like Amazon to throw down the gauntlet in the home grocery delivery space, and more are continuing to lead the way as consumers demand more convenience from the products they want most. For example, Marketview Liquor will not only help you find the best wine for the season, they’ll also deliver your wine right to your door. The whole point is that customers know how to do research. If you’ve made yourself visible and your presence suggests a superior product without the hassle of brick-and-mortar shopping with the middlemen, and if you provide truly measurable incentives like cheap or free shipping for repeat customers and discounts for recurring deliveries, they’ll probably choose your expert wine curation or your hand-selected ski bindings over those offered online by a more faceless corporate brand every time. For the faceless corporations, all of this works for you, too. A major point here is that each of the tech trends on this list are, in their own way, leveling the playing field. The little guy, more each day, has the means to compete with “known quantities” and familiar retailers.

Hobbyist Home Production

We’ve talked a little bit about how crowdsourced design like Scooterboard can help lead to more thoughtfully designed products in the run-up to a major product hitting the market. Thanks to 3D printing and other technologies, the very act of producing some of those projects is also vastly more open and accessible. Today, you can pick up a 3D printer with limited capabilities for around the $300 markConsider the nearly countless advantages of allowing consumers to print their own “OEM” replacement products — or even modifications to existing products. Then there’s this: What if you don’t need to ship them a product at all? This is one step beyond even direct-to-consumer delivery: It’s a state where consumers could purchase blueprints for general product types, add their own features and embellishments to then build it right in their home using 3D-printed components in a variety of plastics and metals. This is the future. It’s not quite here yet, but it’s coming. If you sell a physical product yourself, how might you take advantage of this situation?

Apps and Subscriptions

Information powers our lives. But information isn’t a physical product. Apps have changed everything about how we consume products and do business. Back when there was a physical counterpart — a CD, DVD or even a thumb drive — to the software we used, you paid once and had access to a “finished” product for a year or so. Some of us even remember waiting in line for Mac OS X Tiger on DVD! Now that “app culture” is here, it means consumers expect a constant drip-feed of new products and user experiences. That means subscriptions. Those colorful little squares on your smartphone are now windows. You can open and look through some of those windows for free, but the view you enjoy takes a lot of hard work to maintain. It’s a rich garden full of features with diligent developers trying to keep features bloat and bugs at bay while refreshing the UI often enough to keep you interested.

App-based subscriptions have had a shaky rollout, with even seasoned fans giving their favorite developers “the business” for pivoting to a subscription model instead of sticking to the pay-once-and-receive-updates-for-life model we’ve all been enjoying until recently. Smartphones are nearly indispensable in our personal and business lives. Now, those of us who use them will need to be more selective about the companies we do business with, and become patrons of the ones who truly excel in their field. For business, it’s a huge challenge as well as an opportunity. Apps like Ulysses and Weather Atlas are now available via subscription, ensuring their talented coders a chance to eat and their users in getting new products as soon as they’re ready. Even websites like Medium and The Atlantic are trying out new membership platforms to monetize information and business in a world where technology has delivered users from advertisements. Publishers still need a revenue stream however.

Your primary product may not be an app at all. App culture is a tech trend that gives you an opportunity to turn your presence on somebody’s Home Screen into a money-making, brand-expanding opportunity. Make yourself indispensable.

Technology, Business and Destiny

To say technology will let us achieve our dreams would be a flowery statement. We’re all still trying to make sense of most of it, but it’s clear that there are exciting tech trends in front of us all — most particularly for excelling in business. For the many reasons touched on above and lots more, it’ll pay off in the end to stay informed about new technologies as they emerge. If you’re not, somebody else definitely will be.

Continue Reading

Business

Scooterboard By InMotion Adds An Edge To Rideables

Published

on

scooterboard

After almost 3 years of product development and testing, the Scooterboard by InMotion has entered production, thanks to an impressive Kickstarter campaign where they were able to reach their funding goal in a mere 48 hours. The Scooterboard is a cross between a scooter and a skateboard, and the resulting product is a lightweight, front-axle steering rideable that is both easy to learn, is safe, and is sporty. Here is everything you need to know about Scooterboard.

scooterboard

The Scoop on InMotion:

The Scooterboard is the brain child of CEO Rose Wang, founder of InMotion, a company based out of San Diego, CA (You can read her full interview with Owner’s Magazine here). Formed in 2014, InMotion has been testing multiple prototypes and gathering user info from people all over the country, using that to tweak each iteration into what is being produced today. Thus, the Scooterboard is a product that is based solely on user feedback, merged into the creative idea that InMotion had. After three years of testing and re-testing, the final result is this unique rideable that caters to just about everyone.

Specifications

The Scooterboard weighs about 22 lbs, can carry up to 264.55 lbs, and has a top speed of 15.5 MPH, which it accomplishes through its 250w electric motorized rear wheel. It runs on a rechargeable, interchangeable lithium battery mounted on the undercarriage of the Scooterboard’s rider platform. Charging time is around 2.5 hours, which will grant its user about 7.5 miles of driving range. The included charger is equipped with an intelligent over-discharging system, which will cut off the power supply once the battery is full. The Scooterboard also has regenerative braking, a useful feature that pioneered the way for Hybrid Technology to be successful and gain traction (get it) in the motorized vehicle industry. How it works is that braking will generate kinetic energy, which will then be stored and reused as battery life.

There are two driving modes for the Scooterboard: Casual, and Power each of which changes riding experience drastically. Casual Mode keeps the motor quiet, the speeds smooth climbing and the brakes soft. It’s a mode for the leisurely rider to cruise easily. Power Mode is a different beast: Engine noise is heightened, acceleration is faster, and the brakes are firmer. Late to work? For a date? Want to feel more wind under the raw open-air of electric rideables? Use Power Mode.

scooterboard

scooterboard

Ergonomics

At first glance, the Scooterboard looks exactly like a spruced up, aggressive scooter, but that’s exactly what it isn’t. The Scooterboard sports three wheels instead of two, thanks to a front-axle, fork mounted steering system. The standing platform is sandpaper textured to avoid slipping in dry and wet weather, and gives the user a firm, planted feel when riding. On the single, ergonomic handlebar, there are two switches for acceleration and braking. Both are conveniently located right next to each other, but are situated where the thumb controls the brake, whereas the index finger controls the acceleration. Both are pressure sensitive, similar to the pedals on a car, or the handlebars on a motorcycle. There is also a mechanical brake in the rear wheel. Step on the rear wheel cover plate to brake via a small hidden brake pad. At 22 lbs, the Scooterboard is easily transportable, and the front handlebar folds down, allowing the user to carry it like a suitcase, or pull it along like a carry-on.

scooterboard

Rideability

With the unique concept of such a vehicle, rideability should be at the forefront of priorities. After all, being unique means it hasn’t been done. For a product such as the Scooterboard, rideability should be a special experience, but it should also be attractive and intuitive. The Scooterboard does just this by combining the best qualities of two popular terrains, the scooter, and the skateboard to allow its rider a fun, sporty platform that is also easy to learn (users claim it can be learned in a single session), practical, and convenient. To do this they crafted a single handle that curves like a cane right under the single handlebar. That allows for a perfectly balanced center of gravity. No other rideable on the market has employed this design, yet it works brilliantly with the Scooterboard’s ergonomics. The feet are planted sideways like a skateboard, or a snowboard (for the snowboarders, with the fork-mounted steering system, carving is possible, and encouraged), and steering is done in one of two possible ways: tilting the handlebar left or right, or by leaning the body. Leaning allows for sharp turns, and even full U-turns in small spaces, a useful feature not found in many other electric rideables. For novices, leaning to steer is a skill that takes some practice, but once attained is immeasurably helpful. For those wanting to get on the road right away, the handlebar exists to easily compensate. It is easy to use, and the mastery is almost immediate. Together, the handlebar and the lean to steer system combine to create a useful method of steering that is as useful as carving on a snowboard, without the months of learning associated with carving. It can be employed to take quick, sharp angled turns, and control speed which, on the Scooterboard, is surprisingly sharp. On a flat, level plain, the Scooterboard can hit top speed in about 4 seconds.

With the motor turned off, it can be kicked off manually. Conveniently, there is no resistance from the motor when it’s off, so users can kick off and enjoy a manually powered vehicle post shut-off.

Learnability

InMotion prides itself in the fact that its product has a very low learning curve. Users agree that through intuitive adaptation, riders can be comfortable on a Scooterboard by the end of a first session. There are a few things to get used to, however. 15.5 MPH may be drab in a car, but on a vehicle as small as a Scooterboard, the speed can be intimidating, especially for beginners. The lean-to-steer system has the biggest learning curve, there is a feeling associated with the vertigo of being close to falling that users have to overcome to fully utilize this method. But regardless, the Scooterboard can be driven any which way, however the user is most comfortable. CEO Rose Wang said herself that during conceptualization, she wanted to:

create a unique and accessible vehicle that is easy to learn and more affordable. With Scooterboard, we want to make the e-board culture more inclusive so that more people can participate in the electric vehicle movement. We want to challenge the e-board industry to innovate with inclusion in mind so it’s not just a cliché. E-boarding is a fun and awesome experience that’s good for the environment – why wouldn’t we want to get more people involved?”

The Scooterboard by InMotion is now available for pre-ordering here for $649.00 (early bird pre-orders currently receive $50 off the full retail price of $699.00). Because InMotion wanted to keep prices low, they will be working closely with distributors and retailers. There are currently two colorways available: the one found on the final tested prototype of a sleek black and blue, or the more enigmatic, bold black and green.

Continue Reading

Business

Tesla News on Hurricane Irma Response

Published

on

tesla news

Tesla came to the rescue by unlocking the full 75 kilowatt-hour of energy within the car’s battery pack once a Tesla owner immediately needed about 30 more miles to escape their mandatory evacuation zone during Irma. When Tesla realized that an additional 15 kWh jolt could give 30 to 40 more miles to other car owners, the company temporarily unlocked more Tesla vehicles in that region so they could reach safety. It became Tesla news when the company assisted in many escapes during Hurricane Irma.

Hurricane Irma striked Florida for 11 days, receiving a record as the longest-lived Atlantic hurricane since 2004 with Hurricane Ivan. The storm left traces of tree debris, destroyed buildings, and even 26,000 bugs that were caught in the hurricane. Irma has devastated Florida with trails of wandering trash and floods, concluded Irma’s impact as the strongest storm in Atlantic history. Donations and help were given towards the tragedy, one of the most unexpected came from entrepreneur Elon Musk and Tesla.

Tesla is unlike other car manufacturers. The company is enabled to limit their battery capacity in its vehicles through a software. The Tesla Model S and Model X cars have a capacity of 75 kWh but are restricted to no more than 60-70 kWh. Tesla owners typically have to pay $9,000 more to unlock the extra 15 kWh of battery power, but in the time of need, Tesla came to help by offering all customers a temporary upgrade to escape the dangerous hurricane. Although most state laws demand customers to bring their cars into the dealerships to collect upgrades, Tesla has neglected traditional routes by deleting the third-party to connect with the company directly. Creating sparks of Tesla news and attention, the company is praised for being unique and away from traditional values. 

The CEO of Fetch Robotics, Melonee Wise commends Tesla’s act of courage during Irma. “One of the major benefits to being first to market is not only the ability to move quickly and decisively, but to offer a certain level of innovation and creativity that might not be available within a more established industry,” says CEO Melonee Wise.

Tesla is giving a prime example to other companies by doing their part in a time of disaster. To implement a sense of community and trust during tragic times will do more than just create sales. While Tesla is shaping that company culture gradually. What drives Tesla is innovation, their core branding is represented in how different they are from other manufacturers. “As a new, disruptive force in the automotive space with no established revenue base or embedded infrastructure to cannibalize, Elon Musk was able to completely reengineer the way cars were produced, serviced, and sold.” says Skywire Networks CEO Alan Levy. Tesla’s reply to immediately help during Hurricane Irma, further instructs the dependability of the company as a whole. Tesla is able to respond to their customer’s needs instantly.

Carbon Robotics CEO, Rosanna Myers emphasized on the issue that other companies face: don’t bite the hand that feeds you. “While disruptors can do what’s best for the customer. Tesla unlocking range to save lives is a prime example of how that agility is shifting the landscape.”  CEO Rosanna Myers also speaks upon a bigger topic trend: all major companies need to be software-centric. “Customers now expect continuous upgrades and improvements to their hardware, but a lot of old-school execs barely know how software works,” explains Rosanna Myers. “As we move to a world of connected devices, they’re being left in the dust.”

Among their activities, Tesla’s hurricane Irma response gave them copious amounts of praise, as they should. The bold act became the biggest Tesla news, for fans have more reason to purchase their cars. Their immediate reply to help can be used as an example for others to reshape company values. 

Continue Reading

Trending