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Defining Street Style with Wise Guy USA

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Wise Guy Apparel
Photo by Jeez bin Laden

Defining Street Style with Wise Guy USA. The mission is to create a revolution amongst the streetwear scene. Founder, Terohn Hyatt, officially launched Wise Guy USA on April 2014, and has been working towards a community with no social or racial divides through apparel, photography, videography, and music. From the city that never sleeps to the beaches of Miami to the streets of Toronto, Wise Guy has been infiltrating the minds of millennials to create a lifestyle that is all-inclusive. Wise Guy USA began as apparel, and has grown to be about culture and creating a community where artists can come together to achieve success.
Terohn’s love for street fashion started when he was very young, and his creative abilities were noticed by a friend in high school, who pushed him to pursue his brand. Since then, he taught himself all the skills needed to be an entrepreneur, including photography, apparel design, and videography. He created Wise Guy USA and has produced sold out pieces since conception.  The
Wise Team are a representation of the brand, filled to the brim with remarkable skill. Their never ending commitment and perseverance is an indication of their work ethic and has been the fuel to their success.

The apparel produced by Wise Guy is exclusive to a specific amount of pieces, where once sold out, will no longer be available. Windbreakers have been a popular item, which has sold out three days into its launch. The style is fun, yet mature, where art has been a huge influence in the direction of each piece. The Wise Guy brand is expanding, infiltrating everything under the sun, from YouTube to music, there are no bounds. What they create will provide inspiration to the dreamers and entrepreneurs looking for a community. Fashion is a competitive industry, and Wise Guy is here to change that, unifying creatives instead of playing survival of the fittest.

Wise Guy is worn by free flowing individuals, those who are not afraid to express their opinions through creative outlets. Inspired by 90’s cartoons, the apparel is a bit nostalgic, speaking to millennials across the country. The lifestyle has a sense of rebellion, for those who are trying to set themselves apart from the masses. The brand has expanded into a community within their own, calling themselves “The Wise Nation.” These are the people who are at the shows, the collection of creatives, the fans who follow them on social media. Giving them a lifestyle is what the apparel is for, helping them feel like unity is a touchable thing.

Social media has also been an outlet for Wise Guy, reaching the urban streetwear market. It is no surprise that 90% of his customers are from Instagram. It has opened up opportunities they are increasingly grateful for, from connecting with fans to setting up shows in various cities. Recently, Wise Guy went on a summer tour called In Between the Lines. They traveled through Atlanta, Toronto, Philadelphia, New York, and many other cities. Each destination had its own vibe and rhythm, which helped enhance the culture behind Wise Guy USA. The lines produced is a representation of the people that they have met along the way, cultivating an urban feel with a hint of rebellion.

While some people dream, Terohn and his team are out there with their brand that never sleeps. No matter which city they end up next, Wise Guy USA will be sure to impress. The brand is about community and joining hands with other designers, musicians, photographers, and creatives to shake up the industry that is known for being ice cold to competition. These millennials are changing the fashion scene, not only through apparel, but also through individuals that share the same vision. There seems to be no stopping Wise Guy, with new products launching this coming November, there is much more to be excited for.

Jie writes about influencers and startups in various industries. She is a designer turned techie, and when she is not writing, you can find her in her workshop working on her next big project.

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Lifestyle

Things You Should Never Say During A Presentation

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Many people have cold feet when they are asked to present something in front of a live audience. A sales presentation is a make or break situation for the companies. An excellent presentation can bring in a lot of new prospects for the company. Similarly, a bad presentation can also sour the relationship with an eager prospect. Public speaking is intimidating, but you can avoid the common mistakes and make a mark as a public speaker. You should be calm, confident and organized during the presentation. Here are some points you should remember during a presentation

“Hello! Can everyone hear me?”

You can feel very nervous before your presentation, but do not begin with this question. It is your responsibility to check the audio, but try to arrive early to check everything. When you are speaking at a large conference hall, the chances are high that someone has already checked the audio-visual facilities. Take a deep breath and smile at the audience. Begin with full confidence.

“I’ve got a lot of information to cover, so let me get started.”

This statement can make your audience lose all interest in your presentation. People believe that longer presentations are boring. Starting with this statement assumes that it’s going to be a long boring lecture instead of a captivating presentation. If your presentation happens to be long, do the work to shorten it in advanced, and come prepared to give a more condensed presentation without losing the overall message. 

“I’ll keep it short”

This is a promise no one keeps. You should not use this statement before the presentation. Your audience comes to hear something promising and get inspired. It does not matter if your speech is long or short. When you say “I’ll keep it short”, you’re also underselling your ability to maintain your audience’s attention. 

“I did not have much time to prepare”

You should not begin your speech with an excuse. People in the audience look forward that the presentation will be a well-prepared one. They invest their time and money to be prepared for your presentation. It’s only fair that you should be prepared to present. 

Fillers

Never use the words like “Umm”, “you know” or “like” in your presentation. Your audience will assume that you are not confident about what you are saying. The fillers in your speech can distract them from the main point of the presentation. If you need to think about something, you can take a short pause in between.

“In Future, we plan to…”

Never reveal anything about the products that is still under production. Make public announcements of your new products and offers. Your audience expects detailed information of your new and ready products. If you have something exciting on the way, wait for it to actually be ready to start talking about it. 

“Avoid reading through the pages”

Do not just read aloud the pages or slides. This can turn the session dull for your audience. Try to present your points in an interesting way. You can begin with a small story or show some examples.

“I’ll get back to that later”

The audience is always eager to interact with you. They can ask many questions after your presentation. Do not avoid their questions. It leaves a bad impression on your audience. Try to answer their questions politely.

“I guess that’s it”

You should not end your presentation with this statement. Prepare your speech in such a way that it becomes obvious it is the end. Your transition to your next point should come naturally.

Make your speech fit in the given time-slot. Do not come underprepared and prolong your speech. You should not completely depend on the prepared write-ups or slides. Try to conclude it with some interesting information. Keep some time to interact with the audience, but do not get stuck with irrelevant points or questions.

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Business

Home Office Safety Tips

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home office safety

Here’s some home office safety tips. In today’s digital world more and more companies are allowing their employees to work from home. The employees can increase their productivity when they do not need to commute daily. The only requirement is an internet connection. However, there come some security issues with this freedom and flexibility. You need to create a safe home office environment to reap the benefits of telecommuting.

Security of sensitive data (Home Office Safety)

Cyber security is a big concern for the business houses as more and more people are electing the ‘work from home’ option for freedom and flexibility. It is vital to work from a secured Wi-Fi connection to keep all the sensitive data away from the prying eyes. The companies provide VPN access to its employees, but if someone hacks the home Wi-fi connection or public hotspot, your data could be compromised. Make sure you secure your sensitive data to have proper home office safety.

So, you need to be extra cautious about other devices connected to your wi-fi. You should also invest in a robust anti-virus software. Do not let your family members use your work laptop. You should always follow the company policy of accessing the company network remotely. Your computer should have up-to-date operating systems, antivirus software and regular scanning programs. You should take extra care about storing office files and backup. The storing location should be approved and accessible by your company.

Workstation safety

Many organizations ask their employees to read and sign a telework agreement. These agreements clearly mention the home safely checklist. People who want to telecommute must have a separate and secure workstation. The work area should be peaceful and quiet. Your desk height and chair should be proper. You cannot work for longer periods if your table and chair are not comfortable. Your back should be adequately supported. Floors should be dry and free of hazards. You must also keep a first aid kit at your workplace. To avoid fire hazards, there should be more than one exit. You should keep a fire extinguisher too. The workspace should be free of clutter and trash. You should keep your work devices far from flammable items. Your office furniture and equipment should be ergonomically correct. Your table should have enough space for computer, printer, document holder, and phone.

Electrical safety

In recent years, computer-related accidents and falls have increased quite a bit. Experts suggest placing the computer or any other work devices away from the edges of desks. You need to organize and secure the open wires to avoid tripping over them. You should install safety covers on unused electrical outlets. You should keep your computer equipment connected to a surge protector. You should not keep any damaged or exposed wiring. Avoid use of extension cords. Keep the electrical plugs and panels in good condition.

The employer often overlooks the health and safety issues of a telecommuter. The teleworkers should have a proper understanding of the hazards of working alone at home. There should be a safety surveillance program to check the ‘work-at-home’ arrangement. Monitoring the safety of every telecommuter is difficult for the company, but they can provide proper safety guidelines to every teleworker. The employees can do self-inspections and send in regular reports to the company HR department.

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Business

Customer Satisfaction Should Be Your Number One Priority

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customer service

No matter what your product or service is, without customers you don’t have a business. This is because customers are the backbone of any business. In fact, customers are so important many businesses have adopted a “customer is always right” policy. Many companies strive to keep their clients happy. However, there are businesses that do not know why customers are important. Here are reasons why your customers should be your number one priority.

No Business

Let’s say that your product is so cool it solves many problems. This is very good but without customers to patronize it, you have no business. Customers are important because without them, your company does not need to exist. Businesses exist to provide products and services to customers. In the entrepreneur world, businesses exist to provide products and service that customers consume. Prioritizing customers will let you learn what they want so that the cycle is unbroken.

Helps You Improve

Customers are important not only because they consume your goods and services, but also because they help you improve. By listening to their feedback, you will learn what can make your product/service better. Many companies spend millions of dollars on R&D but there is no better source than the people who patronize your product. By listening to your customer’s feedback regularly, you can improve and tweak your product so that it gets better each time.

More Customers

Loyal customers are the best brand ambassadors for your products. If they really like your product, they will tell their friends about it. This is good news for businesses because it is free advertising and because it will bring in more customers. Having loyal customers rave about your product to other people is a good way to measure success. By listening to what they want, you are establishing a relationship with your customers. Prioritizing their feedback will gain their trust and they in turn will recommend you to other people.

Quality Feedback

Customers are also the best source of quality feedback. Remember that they are the ones who are using your products on a regular basis. Prioritizing customers means that you are engaging them. You will have good sources for feedback which allows you to analyze quality information. Following this strategy will let your company analyze and respond better to make your products or services improve which could help boost sales.

Make You Rich

When consumers are happy they consume more of your products which can make you rich. How? Customers like to buy from a brand they trust. They are happy to use a product that is of good quality and will recommend your product so that their friends are happy thereby expanding your customer base. The more people that buy from you, the more potential for profit. Most of the time, more profit means more money inside your pocket.

Ensuring that customers are happy and are prioritized is a good marketing plan. Making them number one is a good way to make your business successful. Prioritizing them could start a chain reaction that can propel your business forward.

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