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iPhone X – Everything You Need to Know

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iphone-x

Here’s everything you need to know about the iPhone X. Yesterday Apple debuted not one, but 3 iPhones. Much has been under speculation about the 10th anniversary iPhone that Apple’s been keeping under wraps. Ironically, as soon as Tim Cook announced how Apple would “double-down” on securing leaks, the internet started leaking more and more information about the new iPhone. So by the time Apple came around yesterday to announce the iPhone X, few were surprised by the revolutionary edge to edge OLED screen. This doesn’t mean we aren’t amazed or blown away by it, we were just not surprised.

So what exactly is the iPhone X? What are it’s features? What’s it useful for? How do you pronounce it? To answer those questions, we’re going to save you countless hours of reading as well as avoid watching people’s rehash of the Apple event on Youtube. This article will show you everything there is to know (and more) about the iPhone X.

 

1. The Specs

Color options: It will be available in Black and Silver.

Storage options: 64GB and 256GB

Price: Starting at $999

Front Camera: 7MP with TruDepth and FaceID

Rear Camera: Dual 12MP with OIS (Optical Image Stabilization)

Processor: A11 Bionic Chip

Dust/Water Resistance: IP67

2. How is it pronounced?

Let’s start here. It’s pronounced iPhone TEN, not EX. Don’t walk around like an uneducated fool calling it iPhone X.

3. Availability

Pre-order starts October 27th. Shipping on November 3rd.

4. What’s it made of?

The back is made entirely of durable glass that Apple claims should be shatter proof. Stainless steel band wraps around phone.

5. Why is it call the iPhone X (Ten)?

Because of the iPhone’s 10th year anniversary. The first iPhone was released in 2007, and 10 years later is today’s 10th year anniversary. Technically, the iPhone 8 and 8 plus should be called iPhone 7S and 7S Plus given that it’s not a complete re-design. Apple’s usual trend in naming is that an iPhone deserves a full numerical bump if and only if it’s a complete transformation. Think back to the iPhone 3 to iPhone 4 overhaul. Remember how drastic the iPhone 4 was to the iPhone 5? And who could forget the dramatic change from the iPhone 5 to iPhone 6. The iPhone 8 and 8 plus are basically iPhone 7 in terms of design with internal CPU and camera upgrades.

So why isn’t it called the iPhone 7S then? Because this year Apple decided  to break away from traditions. They went from 8 to 10 in the same year without batting an eye, so…I don’t think they care about 7S at this point.

iphone x screen

6. New Screen

The iPhone X sports a 5.8 inch edge-to-edge Super Retina (2436 x 1125 OLED display), with a pixel density of 458 pixels-per-inch, and a 1 million to one contrast ratio. Having an OLED display of this caliber means the phone can support Dolby Vision and HDR10, HDR-ready display, 3D Touch, and True Tone support.

Being an OLED screen also gives you a richer and more “realistic” black color. In a traditional LCD screen when you’re viewing a black image, the screen still has to display some level of light underneath the darkened pixel. It can’t actually turn OFF the pixel and give you true-black. In the case of an OLED screen, it has the ability to completely turn off the Pixel, giving you an accurate true-black.

The OLED display is expensive, much more than the previous Retina LCD screens Apple used. This is one of the reason why the iPhone X starts at $999.

7. Home button

No. You swipe up to go home.

iphone x dual cameras

8. Rear Cameras

Get ready, this is going to be a long one.

The iPhone X has DUAL 12 MP camera one, one with wide-angle f/1.8 aperture lens and the other has telephoto f/2.4 aperture lens. But they’re not ordinary cameras. They come with dual Optical Image Stabilization to reduce motion blur and better images in low lighting. The cameras can now record videos in 4K at 60FPS and slow-motion videos at 240FPS.  The lens can also zoom up to 10x for photos and 6x for videos.

In short, the front cameras are good…really good. Probably the best we’ve ever seen on an iPhone.

9. Front Camera (Selfie camera)

The front (selfie side) cameras are revolutionary. It’s a 7MP camera that takes better selfies than any other previous iPhones. The new Portrait Lighting mode allows users to take stunning selfies, adjust lighting in real-time, and cycle through different modes such as natural light, studio light, contour light, stage light and stage light mono. Portrait Lighting is supported by both the front and rear cameras.

The front camera is also capable of 360 Selfies and Augmented Reality, unlocking a world of possibilities for new app features to roll out in October.

The new “Selfie Scene” feature will utilize depth data (from TruDepth) to overlay your face over a variety of landscapes and scenes.

10. FaceID

FaceID stands for Face Identification. The 7MP front selfie camera can be used for unlocking your device and Apple claims it’s even secure enough to authorize Apple Pay. We’ve seen Facial Recognition in Sci-fi flicks but never imagined the day would come. Apparently Apple isn’t the first company to attempt Facial Identification. Samsung and a few other manufacturers have attempted this technology before however couldn’t make it secure enough for commercial use. Apple on the other hand, is able to make Face Identification secure and easy to use.

11. How does Face ID Technology work?

The front facing camera utilizes TrueDepth technology to map more than 50 muscle movements and points of articulation on your face. It will also adapt to your face over a period of time and Apple claims it can recognize you regardless of hairstyle, hats, glasses, facial hair, etc. It’s also smart enough to distinguish you from masks and photos of you. Is it reliable? Apple claims it’s a yes, however Face ID is currently an unproven biometric security measure. Only time will tell if it holds up.

12. A11 Chip

The iPhone X is being deployed with the all new A11 Chip. It’s a 64 bit 6-core processor, 4 High Efficiency cores and 2 Performance cores.

It’s faster + more efficient: In theory, with 4.3 billion transistors the 4 Efficiency cores are 70% faster than Apple’s A10 Fusion and the 2 Performance cores are 25% faster. In a nutshell, the new A11 Bionic chip is 30% faster and consumes 50% less power than the A10 chip. Apple claims it is the most powerful chip ever installed in a smartphone. The Neural Engine is said to be capable of 600 billion operations per second.

Good for gaming: The chip is also optimized for 3D gaming.

It can learn: The iPhone X is also capable of machine learning thanks to Apple’s Metal 2 platform.

Better Pictures: The A11 Bionic gives the front and rear cameras a significant boost by implementing Apple-designed Image Signal Processor (ISP). The new chip also allows the cameras to process pixels faster, better auto-focus under low lighting, and overall better image noise reduction.

Better Videos: The chip also has Apple-designed video encoder. This mean it can process frames faster and analyze images and motion in real time for improved video quality.

13. Better Life

Apple claims the iPhone X’s battery can handle 21 hours for just talk, 12 hours for internet usage, 13 hours for videos, and up to 60 hours if you’re just listening to music (not sure if this is through speaker or plugged in earbud).

14. Fast Charging Feature

The iPhone X is capable of “fast-charge capable,” meaning it can be be charged to 50 percent of battery life in 30 minutes. This is useful for fast moving business professionals and entrepreneurs.

15. Wireless Charging

The new iPhone X also comes with QI charging capability, meaning you can charge wirelessly. Upon release, you can purchase the Apple Airpower to charge up to 3 of your QI enabled devices at once without plugging anything in (except the Airpower mat). Pricing is currently unavailable, however you can get a Belkin mat for about $60 on Amazon. Also, more devices (including computer cases) are starting to have QI charging platforms built in.  We recently reviewed a custom computer case call the Dark Base Pro 900 that features a QI charging platform.

iphone x water and dust resistant

16. Water and Dust Resistance

The new iPhone X is both water and dust resistance. Don’t be fooled into thinking you can go swimming with this. Apple claims the iPhone X has a rating of IP67 under IEC standard. Let’s break that down so you know exactly what IP67 means.

The 6: It’s 100% completely dust resistance, so you never have to worry about dust leaking inside and short circuiting components.

The 7: The phone can be submerged up to 1 meter underwater for at most 30 minutes.

So there you have it, it’s pretty good. But don’t go swimming with it, or try to take underwater shots.

There you have it…

That’s literally everything you need to know about the new iPhone X and more. The phone won’t be available for pre-order until October 27th and will ship on November 3rd (tentatively). Chances are you’ll have a tough time getting your hands on one of these. Fortunately, it’s being sold in 55 countries so someone on Ebay will be selling it for a ridiculous price. But hey…you were going to spend 1K on it anyway, what’s an extra few hundred?

Business

15 Ugly Truths About Entrepreneurship Everyone Should Know Before Starting a Business

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Entrepreneurship

Becoming an entrepreneur is like taking the road less travelled. There is no map and you will always feel uncertain about your decision. If you decide to take an entrepreneurial journey, it’s going to be a bumpy one. However, nothing worth having comes without a degree of risk. Therefore you need to arm yourself by avoiding common “beginner” mistakes. You have to understand that entrepreneurship is not all sunshine and roses. There are some ugly truths that you need to know about before setting off.

1. You Can Lose Everything

A business is a financial risk. You can start a business with a small capital but eventually you need lines of credit for inventory and operations. In some cases, you might also need to take on loans to help the business grow. This means you will be taking on debt.

2. Extreme Stress

With everything riding on the line, prepare yourself to experience extreme stress. If you think exam stress is hard enough, it is nothing compared to taking the entrepreneurial path. When you start a business, everything is on your shoulders and there is nobody to pass the buck to.

3. Forget About Hanging Out

Expect to lose touch with family and friends. Becoming an entrepreneur is very demanding on your personal time especially in the beginning. There will be people in your life you will lose touch with because you will not be able to give them enough time.

4. It’s Going To Take Long

Don’t expect your business to take off overnight. Prepare yourself for sleepless nights and to work double time to achieve the results you want. In this event, you need to plan accordingly no matter how small or big the venture.

5. Regrets

Over time you will regret taking this path. This is normal especially if you see friends connecting on weekends while you work later into the night. This will make you regret leaving the comfort of your 9-5 job. But don’t worry because some of your friends will also regret taking risks.

6. Anxiety Competition

It is normal to think and worry that somebody out there is executing the same idea in a better way. Having anxiety over the competition is part and parcel of becoming an entrepreneur. Don’t let this drag you down but inspire you to work harder and become better than your competitor.

7. Other People Depend On You

You are now the employer. People now depend on you so that they can provide for their families. You will need to endure this even though you are sick, have personal things going on in your life because the business and your people are depending on you.

8. Success and Failure Will Impact Your Relationships

When you’re successful, everybody will want to work with you and be your friend. When you’re failing, it’s going to be the opposite. There will be many moments of celebration and frustration. For every friend you make, somebody will turn their back to you.

9. You’re It

Everybody is going to be dependent on you. Essentially, you are it; every responsibility will fall back on you. Being a leader means that you take this entrepreneurship responsibility and when there are problems you take the helm of the ship.

10. No Guarantee

Going to business is not a guarantee of anything. No matter how great the idea, product or team behind it; it’s still going to be the market that decides. In other words, your hard work is not a guarantee of success.

11. No Appreciation

Hard work is not only a guarantee of success it does not also guarantee appreciation. You have to remember not to expect it.

12. Success is Not Measured In Weeks

As you go along your journey, you will learn that success is not measured in weeks, months, quarters or years. While business is small, success can be measured easily. However as you go along you will realize that measuring success will take longer periods of time.

13. Your Stomach Will Twist

Entrepreneurship will make your stomach twist during unexpected situations like when you’re operating at a loss or when a supplier bails on you in the middle of a project.

14. You Will Have To Learn To Move On

Over time you will become attached to the business and cutting ties with people will be difficult. However, entrepreneurship is about adjusting and you will need to learn when you need to move on.

15. When You Fail, It Will Have Your Name On It

If you fail, people will know about it. Family and friends will know that you drove a ship and crashed. Many don’t follow the entrepreneurial road because of this thought.

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Business

Guess Measures Carbon Footprint And Energy

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Guess Measures Carbon

Climate change is one of society’s biggest threats and the American clothing brand Guess is battling this issue by performing their first carbon footprint analysis for North America. In series of analyzation, Guess measures carbon footprint in hopes of reducing harmful manufacturing. A carbon footprint amounts to the total sum of carbon dioxide and its equivalents emitted through harmful anthropogenic labor. The main source of carbon emissions are through electricity generation, transportation, domestic energy consumption, industries and agriculture.

Guess begins calculating their first carbon footprint and greenhouse gases by referencing the Greenhouse Gas Protocol Corporate Accounting Standard published by the World Business Council for Sustainable Development and the World Resources Institute. By combating humanity’s current challenges that we are facing, Guess reported their ambition to go green by cutting back scope 1 and 2 carbon emissions per square foot. Guess measures carbon in the analysis covering Scope 1 and Scope 2 by referencing the different emissions generated. Where Scope 1, their direct emission are generated from actions like chemical processing in result of building and space heaters. Meanwhile, their indirect emission, Scope 2 emissions refer to emissions generated as an outcome of purchased electricity from utilities and other energy provider, like electricity or heat.

“Through my experience leading this truly global company, I see one constant across borders: people, particularly the younger generation, are deeply concerned about the future of this planet,” Victor Herrero, Chief Executive Officer of Guess said. In embracing his concern through his work, CEO Victor Herrero continues to say that, “We aim to embrace existing solutions as well as to try new ones to address the social and environmental challenges of our time.”

The consequences that we experience is observable on the environment. Climate change strikes without notice, with harmful effects that are now in action as predicted by past scientists. Loss of sea ice, accelerated sea level rise and longer, more intense heat waves are the cost of climate change. Upon this data, Guess measures carbon footprint and their energy to encourage more companies in stepping up to go green.

Guess reported the total carbon footprint in 2014 for North America to be 34,461 metric tons CO2e. With electricity consumption being the highest overall impact on carbon footprint and is heavily reliable for 97% of total emissions. By changing their ways, Guess reported its overall carbon dioxide equivalent from all types of greenhouse gas emissions, declined by 2 percent between its fiscal year ended in January 2016 and the 12 months ended in January 2017.

Predominantly due to greenhouse gases produced by human activities, scientists have shared their predictions that global temperatures will continue to rise for decades. We have a long way to come to fix the problem that we have caused, but companies like Guess are a step closer to changing that.

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Business

Tips On How To Manage An Online Business

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Business Online

Having the right e-commerce site can make shipping and tracking your inventory easier. IT is constantly changing and it is important to have a secured site to make sure your customer’s data is safe. Following these steps will seem daunting at first, but remember that success will come if you keep pushing towards your goals. America was built by small business owners and with faith, you can have a profitable online business.

Determining your target audience.

The first step in opening an online business is determining who will be your target audience.  It is important to research your competition online and find out who will be buying your products. There is a lot of competition online, so you have to find a way to stand out. I suggest coming up with a unique business name or signature product. Separating yourself from the rest of other online businesses is important to succeed long term.

You also have to decide if you want to sell a product or provide a service. Once you have identified your business model, you will need to come up with the terms of your business. I suggest seeking legal advice, so you can protect your company. It will need to be clear to your customers who you are as a business and what service you provide. It is also important to outline how you will provide customer service and solve any problems that arise.

Selecting the products you want to sell or determining which services you want to offer.

Before you start selling products or offering services, it is important to get registered with the state you are in. There are many advantages of becoming an LLC or incorporating your company. I recommend researching the options that are available in your state. It is important to protect your brand and make your customers trust you as a business owner.

In order to succeed as an online business, you need to have a strong vendor list. Being a licensed company makes more vendors’ want to work with you. Once you have added companies to your vendor list, you need to decide how you want to market your business. You can either hire a SEO company, marketing firm, or you can learn how to do it yourself. There are hundreds of free online tutorials on how to market your company for free on social media sites and YouTube. You can also use Google AdWords and Adsense to help promote your business. There are also several apps that can help you manage your social media sites as well.

Making sure your e-commerce site is effective.

I suggest hiring a website developer or technology company to build your site. There are several user friendly e-commerce sites that are very easy to set-up yourself. Having the right IT support to very important, because they can quickly resolve any issues that may arise.

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