Being productive is important when you want to get work done. There are times when work go smoothly so we hardly notice time is flying by, and before we know it, we’re done for the day. However, there are also days when it’s a struggle to get to work. During times like these, we often wonder why we still have a ton of stuff to do with so little time left in the day. Most articles that deal on how to increase production usually give out advice like “get organized” or “respect co-workers”. These are great but are generic and sometimes hard to follow.
Our suggestions below are practical and most of all applicable. If you follow these habits everyday they will help you become more productive.
Make A List
Productive people make a list of things they want to accomplish during the day. A list keeps a person motivated, on-track, and progressive. Lists also make a person more accomplished at the end of the day when they see all items crossed off the list. Your list has to be an action list and not a list that contains dream-like projects like “solve world hunger” or “end hate crimes”. Keep it simple and doable such as “finish and submit accounting report” and “pick up dry cleaning”.
Maximize Down Time
During down time, productive people still continue to produce results. During your break, for example, you can finish reading a report or send out a couple of emails. While it is perfectly alright to rest during your downtime, there are less strenuous things you can do to make sure that your time is fully maximized.
Reflect on Mistakes and Grow
Some people get fixated on their mistakes and beat themselves up over it for a long time. Not only is this counterproductive, it is also detrimental to emotional growth. Mistakes are what make us human so after committing them; reflect on what went wrong and create a list of how you could have corrected them and move on.
How many hours do you spend on social media? The internet is one of the greatest inventions on the planet, but it is also one of the most distracting. The same is true for other forms of technology such as mobile and gaming devices. Productive people stay productive, because they limit their technological distractions. Give yourself limits when checking email and social media. There’s an app called Freedom that keep you from being distracted from your computer, phone, or tablet.
Think of something that you did perfectly. Difficult, right? That’s because there is a perfect place and time for something, but it does not happen all the time. One of the best ways to stay productive and keep on working despite mistakes and challenges is to remember not to substitute perfection for procrastination. Even if you feel insecure, uneducated, or unsure about a task, the best time to do it is always now.
First Tech Startup to join Camden NJ
First Tech Startup to join Camden NJ
Penji is a new tech startup who recently launched in Camden NJ. Instead of having costly all-inclusive packages that design agencies typically offer, Penji offers unlimited graphic design, unlimited revisions, at a flat monthly rate. The startup launched on October 21st 2017, a day after Camden Catalyst, a startup pitch competition hosted by Waterfront Ventures to bring startups into the city.
Penji solves a unique problem that startups, small businesses, and agencies tend to have. According to Penji, startups and small business owners spend too much of their time attempting to design their own marketing materials, logos, business cards, etc. And even if they hire a company or a freelancer to help them, it often costs quite a bit more than they originally thought.
” It’s a huge time waster. And that’s why we created Penji, to solve that graphic design problem for startups and small businesses.” – Johnathan Grzybowski (Cofounder)
Penji’s unique mission
Penji also has a unique mission. The startup plans to be one of the first community conscious startups to plant their flag in Camden NJ. For Penji, being a community conscious startup means giving back to their community on a consistent basis and in ways that truly helps their community. The startup plans to offer jobs and opportunities specifically for students and residents in Camden. Their goal is to hire as many talents as they can from the city with the hope of keeping those talents in Camden. Camden is home to major school institutions such as Rutgers, Rowan, Camden County, and Cooper. Despite having these big names investing in the city, few job opportunities currently exist for students graduating from any of these 4 colleges.
“The only way to successfully revitalize Camden sustainably is if our students are willing to stay in the city and invest in the city themselves. And they can only do that if there are good paying jobs available in Camden. Currently there aren’t many available, and we plan to change that.”- Khai Tran
The startup already hired 4 students from Camden and have plans to hire more as they grow in Camden. Things are definitely looking up for Camden NJ as the interests for startups are growing from surrounding cities. The Camden city has been struggling with bringing in new businesses for the past few decades and many efforts have been put forth to revitalize the city. Things may be different this time around if enough startup companies join Penji in Camden and invest in the city.
Melissa Le (office manager of Waterfront Lab, Camden’s very own co-working space) is optimistic that Camden will be revitalized this time around.
“We’re feeling good about Camden’s revitalization and we know it will be successful if enough key industries get involved. Having major companies such as American Water, Holtec, and Subaru is a great start, however we need more interests from startups and small businesses to make Camden’s growth sustainable.”
Marketing Lingo you need to know for 2018
7 Marketing Lingo you need to know for 2018. If you own a small business, chances are you’re wondering how you’re going to market yourself. Looking online you’re going to find quite a few article and resources for marketing, most of them coming from marketing company themselves. Give or take an hour of research and you’re pretty much ready to quit because there’s too many options and because you’re not a part of the marketing or digital marketing world, all the lingo being used such as SEM, SEO, Digital Marketing, etc. becomes overbearing. That’s ok, we’ve created a short guide for you to follow that will help you better understand the world of Digital Marketing. These are the essential keywords and lingoes in digital marketing that you’ll need in order to navigate marketing information.
SEO (Common marketing lingo)
The first is the most common marketing lingo. Search Engine Optimization. This is a service that many digital marketing agencies provide to help get more people to come to your website via an organic search result. When someone online searches for a keyword that your business represent, your website will come up on the front page. They will then click on your link and be directed to your website. This doesn’t guarantee business, but it does increase the likelihood of you getting more leads and sales.
Search Engine Marketing. This service is similar to SEO because it rely on you getting good rankings on the 1st page of Search Engines. The difference is that SEM depends heavily on paid advertisements to get you there instead of appearing there organically. You know those ads on top and on the side? Those are probably the works of an SEM Campaign. Learn more about Search Engine Marketing here.
Paid Per Click. How SEM does it’s work is through a Google service known as Paid Per Click. This is where you pay Google to place your business on the front page in the form of an advertisement. Whenever someone clicks on the advertisement, you pay google a small fee (anywhere between 50 cents to $20 depending on keyword and competition).
Social Media Marketing. The goal for this is to deliver traffic to your website via Social Media. Depending on your business certain social media platforms may be better suited for you. A clothing/retail business may benefit more from Instagram and Pinterest than Twitter for example. Learn how to maximize your social media’s effectiveness here.
Digital Marketing is a broad spectrum of online marketing services. Typically a Digital Marketing campaign will include more than one services to accomplish a goal, whether it be branding or simply more traffic and customers. Digital Marketing can include SEO, SEM, SMM, PPC, and many other online-related marketing services. Typically it doesn’t include direct mail, bill boards, or bus wraps.
This marketing lingo stands for Cost Per Click and is most common with Google’s Pay Per Click model. However many other advertising platforms also utilize CPC to determine the effectiveness of a campaign. Cost per click simply means how much does it cost you every time someone clicks on your promoted ad. Usually you want the CPC to be low, that way you won’t have to pay more for people clicking on you ads.
This is a confusing marketing lingo because it could mean a lot of things. Conversion could mean the rate at which someone goes onto your website and then converts to become a customer. Your formula would be Sales conversion / Visitors. However Conversion can be something completely different if you’re advertising on Google, Facebook, of Instagram. Conversion doesn’t mean sales on your website, it could mean simply someone converting and eventually browsing to a desired page on your website, however not necessarily making any transaction. Learn about social media conversion here.
Low Cost Business Ideas
Here are some low cost business ideas to feed the entrepreneur inside you. Contrary to popular belief, you don’t need thousands of dollars to start your own business. If you want to make it as an entrepreneur, what you really need is determination and patience in order to survive the business world. If you’re looking for low cost business ideas, you’ve come to the right place because we have some brilliant ideas you can cash in on.
1. Ride Sharing Service
Thanks to platforms like Uber, ridesharing services are becoming popular worldwide. If you already have a car, you can start this business without shelling out a dime. If all goes well you can turn your ride sharing service into a chauffeur service, or hire other subcontractors to launch your own brand.
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