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Useless Phrases You Need to Stop Using in Your Emails



useless phrases

According to the Pew Research Center, 61% of Americans think that email is important to doing their jobs. Despite this fact, many of us are not good at it. Mastering the art of getting to the point is crucial especially if you consider that 66% of emails were opened on a smartphone or tablet. With this in mind, keep these useless phrases off your emails.

Please be advised

Many people use this because it sounds professional but it is also unnecessary. Be concise. The recipient already knows it’s important.

Please do not hesitate to contact me

This is one of many useless phrases that communicates the obvious. Email is a form of communication and it is expected that you will reply if it is important.

I Think

Senders usually include an ‘I think” to soften a blow. However, this phrase tells the recipient that you’re not sure of yourself. Whenever you’re communicating in emails or real life, you need to be confident. You also risk that the recipient disregarding your opinion of you use this phrase.

Enclosed/Attached please find

Nothing can actually be enclosed or attached in an email. This phrase is used when the sender wants to avoid using “I”. It seems minor, but it’s better to use “I attached…” to make your email more direct.

I hope you are well

This phrase is usually used on 3 occasions: when you want to hit the recipient with something unpleasant and when you want to feign closeness.  If you are genuinely concerned about the person, ask them directly and avoid using this filler line.

To Whom It May Concern

There are only a few situations when this phrase is appropriate. If you know the recipient, address them directly. If you don’t, avoid using this unnecessarily formal phrase. The phrase also makes you sound unconfident.

Sincerely Yours

In the days of snail mail, this phrase was the norm. However, in the digital age, it seems stiff and very formal. Instead of using this phrase, use “Cheers” or “Thank you” or just sign you name.

Sorry to bother you

Opening an email with an apology undermines our credibility. Instead of apologizing, get straight to the point. Tell them why you’re contacting them instead of hiding behind apologies.

To be honest with you

This is tricky. It is commonly used when you want to soften a blow or when you want to be candid about something. However, it also tells the recipient that you might not be honest before.

You should

“You should” implies that you make their decisions for them. Avoid using this phrase unless they’re asking you for advice.

No problem

When people use “no problem”, there is actually a problem and you’re softening them up. Instead of useless phrases like “no problem”, use “you’re welcome” or “sure thing” to avoid miscommunication.

I’ll try

We all live in a world ruled by calendars and deadlines and “I’ll try” sounds wishy washy. This phrase does not instill confidence in your abilities. It can also make you seem disengaged or not fully committed to your project.

As I mentioned before

It seems like your explaining the same thing over and over again. Instead of making it seem like your repeating yourself, try to be considerate. Get to the point even if it seems like you’re repeating yourself.

Let me know if there’s anything else I can do for you

This phrase is totally unnecessary because it opens a whole can of things totally unrelated to your purpose. Instead of beating around the bush, let the recipient know what it is you can do for them.

I completely understand how you feel

Before you type this phrase to your email, stop and think if you’ve been in their shoes before. These types of useless phrases can sound thoughtful and well-intentioned but it can also come off as condescending and distanced. Emails are the currency in the business world. While proper courtesy is important, rambling and improper phrases can hurt your credibility. Eliminating these phrases from your email ensures that your email is well-received.

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Why Amazon’s Second HQ Should Choose Nashville



Amazon's Second HQ

Nashville is amongst 20 cities being considered for Amazon’s second headquarters site. The “Country Music Capital of the World” hopes to boost their state’s job market with the new Amazon Headquarters. Amazon’s second HQ expects to invest more than $5 billion to build the 8-million-square-foot facility and promises to create as many as 50,000 high-paying jobs over the next 15 years. Before any decisions are made, the company created specific requirements to be met for each city. Some of the requirements include a metropolitan area with over a million people, a time distance of 45 minutes from an international airport, direct access to public transportation, and to be able to expand 8 million square feet in the next decade.

The Unemployment rate is on the rise in Nashville. City officials have their sights set on the on the jobs that Amazon’s Second HQ will provide for 50,000 residents. “It is going to increase the size of the economy,” University of Tennessee Economist Bill Fox stated, “It is going to bring in a really highly skilled labor force that is not already there, a lot of community leaders. To have somebody with the worldwide vision of Amazon look at Nashville and say, ‘This is the place we want to be’ is really good for the brand.”

The aspect of new jobs may not be enough for some to welcome the online retailer with open arms. Residents of Nashville fear the new site would affect the housing market for low income families  in the process. “If you look at the size of Nashville, a headquarters like this bringing tens of thousands of jobs, it’s going to radically affect what the housing landscape looks like,” said Javier Vivas,’s director of economic research. Amazon’s decision creates an atmosphere for the conservation of gentrification not only for Nashville, but the other 19 cities in the running. “We have a housing crisis now and all this would do is throw gasoline on the fire,” said John Summers, a former Metro Council member who now leads the Coalition for Nashville Neighborhoods. “We cannot build affordable housing to replace what’s being lost by the rapid gentrification in all of our inner-city neighborhoods.”

The community of Nashville are now able to broadcast their opinions on Amazon. While state officials deal with the financial benefits, agencies and businesses within Nashville are now able to give insight on their city as well. This is why Amazon’s second HQ should choose Nashville.

If you are an agency from Nashville, and wish to contribute, please fill out this form here:

*Sponsored by Penji

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Why Amazon’s Second Headquarters Should Choose Northern Virginia



Amazon’s second headquarters

Among the top 20 shortlist for Amazon’s second headquarters, Northern, Virginia is not a stranger to the massive tech company. Amazon CEO Jeff Bezos have frequently conducted business in the region. Bezos is known to own The Washington Post and Amazon’s cloud service AWS is situated in a huge data center in the northern Virginia region. It is no surprise that Northern, VA is listed on the list. This region proved to be a safe home for Bezos’ businesses, it would only make sense that Northern, VA is the next home for HQ2.

While the nation waits for the announcements of Amazon’s second headquarters, speculations rise as Amazon employees crowd The local news-source for Arlington Virginia have reported major traffic from an internal Amazon site. The article reporting the county’s green building council had received over 6,000 page views and 3,500 visitors from an Amazon web page that is only visible to Amazon employees. Amazon’s interest in the community’s dedication to sustainability is predicted to help the company’s future development of a sustainable building of their own.

The area is surrounded by copious international airports including Ronald Reagan Washington National Airport, Washington Dulles International Airport, and Richmond International Airport for Amazon’s consideration  of transportation. The bid for Amazon had reports of the Hub property as a potential site for Amazon’s second headquarters. This 85-acre undeveloped location is near the Dulles Airport, perfect for Amazon’s demands.

Amazon’s second headquarters

Amazon announced that they are developing a second headquarter of up to 8 million square feet in order to accommodate 50,000 workers. The plan to bring in 50,000 lucrative jobs to the new location will create billions of dollars in investment for the community. This opportunity for economic expansion does not come often, but neither does a perfect business location in Northern Virginia that is close to Bezos’ other businesses.

A possible site for Amazon’s second headquarters is on the border of Fairfax and Loudoun counties along Metro’s Silver Line. “We are very excited that Northern Virginia is included on the short list as a potential location for Amazon’s second headquarters,” spoke the chairman of the Fairfax County Board of Supervisors, Sharon Bulova. “Fairfax and Loudoun counties are able to offer a great quality of life coupled with an innovative and business friendly culture for future Amazon corporate neighbors and employees. With our highly educated and talented workforce and a location close to Dulles International Airport and a new Silver Line train station, we hope we will have the opportunity to welcome Amazon HQ2 to Virginia.”

Small businesses and agencies within Virginia are able share their professional insight to Amazon now as well. This is why Amazon HQ2 Should Choose Virginia.

If you are an agency from Virginia, and wish to contribute, please fill out this form here:

*Sponsored by Penji

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Why The Second Amazon Headquarters Should Choose Toronto



Second Amazon Headquarters

Amazon is considering their first international city for their second Amazon headquarters. The bids for HQ2 have reached Mexican regions too but the tech company have their eyes on Toronto. Prior to this announcement, Toronto has been established as a major technology center. Their advancement will only grow from here, perhaps even more when Amazon arrives.

The city reported that they are not offering Amazon much financial incentives, but is offering a 100-acre land as a potential site for their second Amazon headquarters that is approximately close to downtown Toronto. Although this site is outside of the United States border, Toronto is the best option for the innovative company.

The mayor of Toronto, John Troy expressed how proud he was of the city when Toronto attracted Amazon without offering significant tax breaks. Toronto does not have to resort to selling themselves for the second Amazon headquarters, unlike other competitors on the top 20 shortlist. Toronto is already home to a significant Google engineering operation, a major artificial research center and quantum computing institute. Due to the massive influence in technology, there are plans to direct Toronto’s waterfront into a massive tech-city for the near future. This environment will foster Amazon and future companies moving to Toronto.

 Second Amazon Headquarters

The second Amazon headquarters require proximity to a metropolitan area with a large population for employment, mass transit, an area that is 45 minutes from an international airport, and an 8-million-square-foot facility that will eventually expand to 740,000 square metres over the next decade. Toronto would be an ideal location to attract talent from overseas. This move will put Amazon’s name outside of the United States and begin their serious international affairs. North America acknowledged the massive tech company’s capability when Jeff Bezos was announced as the richest man alive in 2017. After Amazon CEO Jeff Bezos dethrones Bill Gates, the entrepreneur should look to invest in talent from overseas. This plan can start with a move to Toronto for the second Amazon headquarters.

Toronto holds a strong quality of life. Canada is notorious for their free healthcare, something that the United States is lacking. The affordable area is attractive to employees. “We’re excited to have this opportunity and to be able to tell Toronto’s unique story,” told John Troy. “There is no other place in North America that can boast the same talent, the same quality of life, the same vibrancy, the same economic strength.”

Small businesses and agencies within Toronto are able share their professional insight to Amazon now as well. This is why Amazon HQ2 Should Choose Toronto.

If you are an agency from Toronto, and wish to contribute, please fill out this form here:

*Sponsored by Penji

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